Vetluzhskikh Yelena

Teacher of MBA, business coach, consultant, professional coach. He specialized in conducting seminars and trainings for top managers, heads of compensation and motivation departments

Professional experience

  • Individual teacher
  • Teacher of MBA, business coach, consultant on development of goals, strategy and systems of compensation (grading, KPI, benefits) in the company
  • Russian Foundation of Educational Programs «Economics and Management», Head of Consulting Department, business coach
  • Consulting Company Haensch QE, Consultant
  • HR Director
  • Travel agency, owner, General Director

Professional competences

  • Consulting projects for developing goal maps for companies and balanced scorecard (BSC), grading system and the system of remuneration according to KPI
  • Experience in consulting and coaching for over 10 years
  • Coaching of managers and consultants on job compensation
  • Carrying out trainings on remuneration of labour


NK Rosneft JSC, Nizhny Tagil metallurgical plant JSC, RNT JSC, Protek JSC, MHK Evrokhim, KazTransCom, ENERGOMASH, SchekinAzot, Metallurgical plant named after A.K. Serov JSC, Sinara tube plant, KLA STONE, network of supermarkets KOMANDOR Ural Assembly and Industrial Company JSC, Uralsvyazinform JSC, Shopping Center «Uspensky», Naumen LLC, TC Istra, PO Track JSC, Sherwood, VUZ-Bank, KAMAZ JSC, Metalloinvest OJSC, Credit Uralbank, SELETEM, InvestBank and others

Speeches and publications

  • Publications in Russian magazines Director General, Motivation and remuneration, Handbook of Personnel Management, Quality Management and others
  • Author of «The motivation and remuneration. Practice. Techniques. Tools», «CEO. Valuable experience», «The system of remuneration. Development of goals and KPI», «The strategic map: systematic approach and KPI», «The generator of revenue growth: promotion of sales and staff»


  • Business School at the University of Lancashire (Lancashire Business School, Great Britain), Enterprise Management
  • Certificate of the Academy of the Chamber of Commerce in Germany, Strategic Management
  • Certificate of professional coaching, coach training of Marilyn Atkinson (Erickson College International.Canada)
  • Course on Human Resources «Personnel management at enterprises. German experience» (Carl Duisberg Gesellschaft eV)
  • The course «Business Management» Comprehensive Research Institute «Mitsubishi — soken» (Japan)
  • Course «Management of human resource and labor relations», Japan Productivity Center
  • The President's Management Training Program, Diploma in HR Management
  • Diploma in Management Psychology and Social Psychology
  • Diploma URGTU in Physics of Metals